Shoemaker Reebok And The Untold Story Of A Lancashire Family Who Changed The World | Foster Joe

The story of the founder of Reebok, Joe Foster, who grew the business from a small factory in Bolton to a major international brand.

Like the international bestseller Shoe Dog, by Nike's Phil Knight, Shoemaker is a powerful tale of triumph against all the odds, revealing the challenges and sacrifices that go into creating a world-beating brand; it is also the story of how a small local business can transform itself, with the right products and the right vision, into something much, much bigger.